Discount retailer Poundland will open at Church Street, on the site of the former Peacocks store this Thursday.
26 new jobs have been created, as the chain opens its 21st store in Northern Ireland.
The new Coleraine store has a wide range of stock including food and drink, health and beauty products, books, DVDs, toys, stationery and pet products.
Heartbeat star Tricia Penrose, actress Gina Ward, will officially open the store, as part of a family fun day on Saturday.
From 11am, Gina will be giving out vouchers for local shoppers to enjoy instore.
On the day £100 worth of Poundland vouchers will also be up for grabs.
Poundland’s Trading Director, David Coxon, says: “We are delighted to be opening our 21st store in Northern Ireland, bringing our unique proposition to the shoppers in Coleraine.
“Poundland offers exceptional value on top branded products to over 4 million customers every week .The £1 price hasn’t changed since we opened our first store 22 years ago. Our customers throughout Northern Ireland love us and we are sure the Coleraine shoppers will too!”
Poundland is Europe’s biggest single price discount retailer and winner of the 2011 Discount Retailer of the Year Award.
Taken from Coleraine Times on Monday 21st May 2012